Overview:
“Introduction to Packaging Design” is a creative and hands-on workshop designed to introduce young creators to the exciting world of packaging and product presentation. Participants will learn how packaging plays an important role in branding, marketing, and customer experience while exploring the creative process behind designing product packaging. The workshop covers the fundamentals of packaging design including layout, colors, typography, product identity, materials, and visual storytelling. Participants will also explore how creativity and AI tools can support packaging concepts and design development. Through practical activities and guided projects, students will create their own packaging ideas and learn how designers turn products into visually engaging experiences.
This workshop is ideal for beginners interested in design, branding, product creativity, and visual communication.
Dates:
16 - 18 June 2026
Time:
5:00 pm - 8:00 pm
Location:
NIU, AlTujjar Tower, Kuwait [map]
Age Group:
21+ years old
Outcomes of the Workshop:
- Understand the basics of packaging design
- Learn how packaging influences branding and customer experience
- Explore colors, typography, layouts, and packaging visuals
- Develop creative thinking and product presentation skills
- Learn the importance of functionality and aesthetics in packaging
- Use beginner-friendly design and AI creative tools
- Create simple packaging concepts and mockups
- Improve visual storytelling and branding awareness
- Complete a mini packaging design project or presentation